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About the Episode

The what's what...

Today’s episode is a conversation between Jeremy and Jeff Dugdale, Associate Athletic Director for Strategic Planning and Leadership Development, and Head men’s and women’s swimming coach at Queens University of Charlotte. They spend most of the conversation talking about how to develop a vision and values that lead to a winning culture, and then how to sustain success. Jeff also explains his concept of ‘Leaders For Life’, he offers tips to get other stakeholders to buy into your vision, and he shares his thoughts on dealing with failure and the importance of having mentors.

This episode is brought to you by Gecko - a student engagement platform offering multiple modules to help institutions better engage with students and lighten the load for their staff.

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About the Podcast

Jeremy Tiers


Jeremy Tiers

An expert in communication, relationship development, and leadership, Jeremy Tiers has quickly become a recognizable name and speaker in college admission and enrollment management circles. He is the Senior Director of Admissions Services for Tudor Collegiate Strategies and leads their efforts in partnering with colleges and universities across the country. Colleges and Universities rely on Tudor Collegiate Strategies (TCS) to train their admissions staff, help them personalize enrollment communications, and to increase engagement from prospective students and their parents during all stages of the college search process.

Jeff Dugdale


Jeff Dugdale

Jeff Dugdale is the Associate Athletic Director for Strategic Planning and Leadership Development at Queens University of Charlotte. He also enters his 13th season in charge of the men's and women's swimming programs at Queens. During that time, Jeff has helped lead those programs to 14 team NCAA National Championships, and he’s had 124 swimmers win individual NCAA Championships. Additionally, Jeff has had multiple athletes compete in the Olympic games, and he’s also had the opportunity to coach the USA National team. Jeff is originally from Kenosha, WI, and he earned a bachelor’s degree in Health and Human Performance from Auburn University where he was a member of the swim team.

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