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About the Episode

The what's what...

In this episode, Jeremy has a conversation with Jennifer Radke who runs the National Institute for Social Media, an organization dedicated to social media certification and education for professional social media practitioners. Jen also happens to be the mom of two teenagers, including a son who just started his first-year of college. 

Jen starts by sharing a few insights about her son’s college search from a parent point of view. From there she and Jeremy have a lengthy chat about all things social media - including the biggest do’s and don’ts, content creation, measuring your campaigns and social listening, as well as personal branding.

This episode is brought to you by Gecko - a student engagement platform offering multiple modules to help institutions better engage with students and lighten the load for their staff.

Mission Admission is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Mickey Baines, Zach Busekrus, Jaime Hunt, Corynn Myers, Jaime Gleason and many more. 

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours!

About the Podcast

Jeremy Tiers

Host

Jeremy Tiers

Over the past 10 years Jeremy Tiers has helped thousands of higher ed admissions and enrollment marketing professionals improve their communication, personal and organizational performance, and develop into effective leaders regardless of their title. As the Senior Director of Admissions Services for Tudor Collegiate Strategies (TCS), Jeremy leads a division that helps colleges and universities connect, engage, build personal relationships, and communicate value to prospective students, and their parents, throughout the college search. Jeremy is an experienced speaker who leads dozens of training workshops each year and has keynoted numerous ACAC Conferences. He has also spoken multiple times at the NACAC National Conference, has been a presenter at well-known marketing conferences like eduWeb Digital Summit, the AMA Symposium for the Marketing of Higher Education, and HighEdWeb, and is the editor of a well-known, weekly college admissions and marketing email newsletter/blog.

Jennifer Radke

Interviewee

Jennifer Radke

Jennifer Radke is an international speaker, author, trainer, and strategic business leader who currently serves as the CEO of the National Institute for Social Media, an organization that offers social media training and certification programs. Jen has an MS in Organizational Leadership, has been a certified Social Media Strategist since 2014, and is an instructor at both NISM and at St. Mary's University in Minnesota. She is also the mom of two teenagers, including a son who just started his first-year of college.

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