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About the Episode

The what's what...

Looking for insights on how higher education can better leverage their students as content creators? Look no further than this podcast episode featuring Dan Sanchez, the Director of Inbound Marketing at Element451.

In Episode 152 of The Enrollify Podcast, Zach and Dan discuss the evolution of content marketing and how it applies to the world of higher education. He shares strategies for schools to maximize their students' potential as creators and even speculates on what might happen if colleges started recruiting creators like they do athletes.

But the conversation doesn't stop there. Dan also dives into the future of content marketing and how generative AI will revolutionize the industry. This is a must-listen for enrollment managers and anyone in the higher education space looking to stay ahead of the curve.

Whether you're a seasoned marketer or just getting started, this podcast is packed with valuable insights and actionable takeaways. Don't miss out on the chance to learn from Dan's expertise and stay ahead of the competition.


About the Enrollify Podcast Network 

The Enrollify Podcast is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. 

Our shows feature a selection of the industry’s best as your hosts. Learn from Jaime Hunt, Allison Turcio, Corynn Myers, Dustin Ramsdell, Terry Flannery, Jaime Gleason and many more. 

Learn more about The Enrollify Podcast Network at Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours! 

About the Podcast

Zach Busekrus


Zach Busekrus

Zach is the Founder of Enrollify. He thoroughly enjoys building new brands, developing and executing content marketing strategies, and hosting podcasts. When he's not working on Enrollify, he enjoys discussing life's quandaries over coffee (or a good bourbon) with friends, building Sponstayneous (his travel brand side hustle), trying out new HIIT workouts, and adventuring across the globe with his wife!

Dan Sanchez


Dan Sanchez

Dan Sanchez is obsessed with teaching marketers how to build an audience. He's also the current Inbound Marketing Director for Element451, a children's book author, blogger, and podcaster that you can find on

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