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About the Episode

The what's what...

In this episode, Bart Caylor joins Jeremy for a conversation on each of those things, as well as time management and the recruitment of first-generation students. You’ll hear about:

5:47 - The importance of experimenting with AI 
7:35 - Using AI effectively is all in the prompt
12:31 - Bart’s big prediction for 2024
14:25 - Mission-fit storytelling and marketing
22:50 - Ways to help more first-generation students
27:29 - The biggest communication skill most young professionals need to improve    

About the Podcast

Jeremy Tiers


Jeremy Tiers

Over the past 10 years Jeremy Tiers has helped thousands of higher ed admissions and enrollment marketing professionals improve their communication, personal and organizational performance, and develop into effective leaders regardless of their title. As the Senior Director of Admissions Services for Tudor Collegiate Strategies (TCS), Jeremy leads a division that helps colleges and universities connect, engage, build personal relationships, and communicate value to prospective students, and their parents, throughout the college search. Jeremy is an experienced speaker who leads dozens of training workshops each year and has keynoted numerous ACAC Conferences. He has also spoken multiple times at the NACAC National Conference, has been a presenter at well-known marketing conferences like eduWeb Digital Summit, the AMA Symposium for the Marketing of Higher Education, and HighEdWeb, and is the editor of a well-known, weekly college admissions and marketing email newsletter/blog.

Bart Caylor


Bart Caylor

Bart has worked with global brands such as AT&T, IAMs Pet Food, Motorola, RCA, and GE. With nearly 30 years in design and marketing, he has spent 25 years in web design and digital marketing, 20 years working with education clients. His goal is to partner with his clients to provide them expertise and solutions facing the challenges of the ever-changing marketing and communication landscape.

Keep Growing With Us

Join 5,500 other marketers and enrollment managers in wrestling with ideas that will reshape higher education.