The Pivot

The Pivot is a bi-weekly podcast that addresses real-time enrollment marketing challenges and meets them head-on with strategic insights and tactics. Join Tony Fraga, Jamie Gleason, and Shane Kehl to get inspired, build a game plan, and find your next great pivot. This show is hosted and brought to you by the giant slayers at DD Agency —an enrollment marketing technology agency that helps colleges and universities recruit right-fit students through SEO, content marketing, and marketing automation. Learn more about DD Agency here.

Tony is the CEO and a marketing strategist at DD — an enrollment marketing technology agency that specializes in implementing inbound, content-based methodologies. He leads a team of fast-paced marketing innovators, who handle everything from content creation to marketing automation, and thrives at the intersection of strategy and technology. Tony speaks regularly at higher education and non-profit marketing conferences on the topics of content marketing, SEO, and the latest trends in digital media.

Shane is the Chief Edutainment Officer for Enrollify. He takes any opportunity to make marketing fun and enjoyable while maintaining a healthy level of helpfulness and data-backed information. When he’s not being sarcastic or irritating Zach, he’s enjoying a sports game or nice brunch – mimosa, hold the OJ. His goal is to make higher ed even more fun and lively by injecting new ideas wherever he can.

Jamie Gleason is the Vice President Of Enrollment Strategy at Direct Development. He brings over 15 years of higher education experience to the team; almost a decade of which was spent on campus(es) and nearly six years was in edtech. A self-proclaimed "farmer + fixer," Enrollment has always provided the perfect challenge for him! He's happiest when mining through spreadsheets, results, and (generally) any type of data!