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Confessions of a Higher Ed CMO
Episode 38
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Jaime Hunt
Transformation has been a hallmark of Jaime's career. In nearly 20 years working in higher education, she been part of four university rebrandings and five website overhauls. She's been hands-on in the development of an integrated marketing communications model at three institutions. As a result, she has gained extensive expertise in brand strategy, recruitment marketing, internal communications, crisis communications, issues management, online innovation, and media relations. She also has in her portfolio government relations and, for two years, she oversaw a public radio station. She is currently the vice president for university communications and chief marketing officer for Old Dominion University, a 23,000-student public R1 research institution in Coastal Virginia. Prior to her current role, she was the vice president and chief communications and marketing officer for Miami University (the one in not-as-sunny Oxford, Ohio). She also served in marketing and media relations leadership roles at Winston-Salem State University (North Carolina), Radford University (Virginia), the University of Wisconsin Oshkosh, and Northwestern Health Sciences University (Minnesota). Her background also includes more than four years as a print journalist and three years working for nonprofits and in nonprofit consulting. She earned my bachelor's degree in journalism from the University of Minnesota and her master's degree in integrated marketing communications from West Virginia University.
Dave Hunt
Dave Hunt is an award-winning higher education marketing leader, currently serving as the creative director for Old Dominion University’s Division of Digital Learning. In his role, Dave oversees creative, web, content strategy, and social media. Prior to his current role, Dave stood up the digital marketing operations for Miami Online, a division of Miami University (Ohio). He has also served in creative and communications strategy roles at Wake Forest University, Virginia Tech, and Lawrence University. He holds a bachelor’s degree from the University of Wisconsin Oshkosh.
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