Tech-Enabled Transformation: TVCC’s Journey with Element451

Daniella Nordin is a marketing and communications leader with over 15 years of experience specializing in higher education marketing and engagement. In her role as Director of Customer Success and Engagement at Element451, she leads a team dedicated to ensuring exceptional customer experiences. With a focus on collaboration and communication, Daniella builds bridges between customers and internal teams, ensuring alignment and driving outcomes that exceed expectations. Her leadership has been instrumental in implementing marketing strategies that drive growth and increase visibility and influence. Daniella holds a Bachelor's degree in Communications from The Ohio State University and a Master’s, also in Communications, from the University at Albany, SUNY. She is committed to staying at the forefront of industry trends and best practices in higher education marketing and engagement. She thrives on the opportunity to make a meaningful impact and is driven by her passion for helping colleges and universities achieve their goals.

Brendan Henkel is a dynamic force in the tech and education sectors, leading as the Manager of Solutions Engineering at Element451 with a unique flair for merging technology with learning. Not only is he a seasoned expert with 13 years in higher education, but Brendan is also the undisputed Disney nerd in his circles, bringing joy and insights with a touch of magic. In his illustrious career, particularly his 10 years on the institution side, Brendan has mastered the nuances of enrollment management and financial aid, shaping futures with his strategic acumen. His philosophy is simple yet profound: create welcoming spaces and prioritize understanding others. This approach has been the bedrock of his ability to foster lasting, fruitful partnerships. Brendan's superpower lies in his dedication to building personal connections, believing them to be the key to success in any endeavor. Adding another layer to his multifaceted persona is his enthusiasm for AI, positioning him as both an enthusiast and an evangelist in this rapidly evolving field. With a master's degree in New Media Journalism, Brendan seamlessly blends his educational background with his passion for tech, Disney, and AI, offering a captivating narrative that's both informative and entertaining.

Courtney Skiles is the Director of Recruiting and Admissions at Trinity Valley Community College in Athens, TX. She found her passion for higher ed as a student at TVCC in 2016 and has relentlessly pursued her higher ed career and education ever since. She is a proud gen-z leader that specializes in student engagement, creative problem solving, and organizational change. She recently earned her Doctor of Education in higher education leadership from Maryville University and aims to utilize her career to continuously promote higher education to underserved populations.