Creating And Developing A Team Of Student Content Creators

Over the past 10 years Jeremy Tiers has helped thousands of higher ed admissions and enrollment marketing professionals improve their communication, personal and organizational performance, and develop into effective leaders regardless of their title. As the Senior Director of Admissions Services for Tudor Collegiate Strategies (TCS), Jeremy leads a division that helps colleges and universities connect, engage, build personal relationships, and communicate value to prospective students, and their parents, throughout the college search. Jeremy is an experienced speaker who leads dozens of training workshops each year and has keynoted numerous ACAC Conferences. He has also spoken multiple times at the NACAC National Conference, has been a presenter at well-known marketing conferences like eduWeb Digital Summit, the AMA Symposium for the Marketing of Higher Education, and HighEdWeb, and is the editor of a well-known, weekly college admissions and marketing email newsletter/blog.

Andy Murphy is the Associate Director of Marketing at Siena College, an adjunct professor teaching Consumer Behavior, and the Executive Vice President for Programming at the AMA NY Capital Region Chapter. He has spent nearly a decade in higher education overseeing the organic and paid marketing strategy for Siena. Andy himself started out as an intern in the Enrollment Marketing Office as a freshman and since then has grown the program from one intern to over 15 per semester. His passions outside of work include photography, enjoying craft beer and camping in the Adirondacks.