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About the Episode

The what's what...

About the Episode: The podcast Profcast at the University of Antwerp isn’t just thinking outside the box, it’s checking multiple boxes. Each episode features one professor, focusing on their research but also on the person behind the research. Building academic reputation? Check. Establishing good partnerships between academics and marketing in house? Check. Helping current students know their professors? Check. Reaching international audiences? Check. Celine Kuysters joins us to share how the podcast she co-created has generated over 27,279 listens in 31 countries over its four seasons.

Listen to Profcast episodes: https://www.uantwerpen.be/en/about-uantwerp/faculties/faculty-of-business-and-economics/news/profcast/


About The Enrollify Podcast Network:
Talking Tactics is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Some of our favorites include Mission Admissions and Higher Ed Pulse.

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com


Connect with Us at the Engage Summit:
Exciting news — many of your favorite Enrollify creators will be at the 2024 Engage Summit in Raleigh, NC, on June 25 and 26, and we’d love to meet you there! Sessions will focus on cutting-edge AI applications that are reshaping student outreach, enhancing staff productivity, and offering deep insights into ROI. 

Use the discount code Enrollify50 at checkout, and you can register for just $99! This early bird pricing lasts until March 31. 

Learn more and register at engage.element451.com — we can’t wait to see you there!

About the Podcast

Day Kibilds

Host

Day Kibilds

Day is strategy director at Ologie, an employee-owned marketing and branding agency built for education. Prior to Ologie, Day led enrollment and digital innovation work at Penn State, Cornell and Western (Canada). She regularly speaks about enrollment marketing, email strategy, productivity and stakeholder management at conferences worldwide. Day is the host of Enrollify's Talking Tactics podcast, and is co-authoring a book about email to be released in spring 2024. As a lifelong immigrant who has lived in six different countries, equity and diversity are really important to her. She sees content as a tool for equity, and part of her motivation to work in higher ed is to help students access the educational institutions they deserve to be a part of.

Celine Kuysters

Interviewee

Celine Kuysters

Celine is a Marketing and Communication Strategist at the University of Antwerp in Belgium. She started her career in higher education in 2019, with master’s degrees in both strategic communication and journalism. Besides being responsible for managing the faculty's international recruitment strategy, digital campaigns, content creation and social media, she is also committed to building its alumni community. Since 2022, she is part of the EMFD Marcom, Alumni and External Relations steering committee, and since 2023, part of the CASE Europe Newcomers Track. Having traveled to 33 countries and speaking 5 (and a half) languages, her nickname at work has become Celinternational. When she’s not abroad, she fills her spare time with pilates, fitness, photography and drives classic race cars with her dad.

Talking Tactics

Talking Tactics devotes episodes to a single tactic that moved the needle on any enrollment metric: inquiries, booth visitors, apps completed, deposits, reach, engagement, registrations, views, you name it. The catch? The tactic had to be done with limited resources: either by a single person, a small-but-mighty team, limited time, or without a lot of money. And because this podcast focuses on single tactics from idea to results, what you hear will feel like something you can immediately go try yourself. 

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