Podcasts
Confessions of a Higher Ed Social Media Manager
Episode 9
Stream:
Subscribe to Show:
Jenny Li Fowler
Jenny Li Fowler is the director of social media strategy at the Massachusetts Institute of Technology (MIT) and author of “Organic Social Media”. She is in charge of developing and executing Institute-wide social media initiatives and campaigns and provides social media consultation and direction for more than 200 departments, labs, and centers. She also manages MIT’s flagship Twitter, Facebook, Instagram, and LinkedIn accounts. Prior to MIT, she served as Social Media Manager and Web Editor for the Harvard Kennedy School of Government. Jenny is a recurring correspondent for Hubspot's INBOUND and a recognized voice across the social media marketing space.
Jon-Stephen Stansel
Jon-Stephen Stansel is an award winning social media professional with over a decade of experience managing, building, and creating content for brand social media accounts. He has run social media accounts for Amazon Prime's Invincible animated series, Hyper RPG, Better Place Forests, the University of Central Arkansas, Texas State University, the Texas Department of Transportation, as well as consulting for many television series, films, and small businesses. In addition, Jon-Stephen has taught courses in social media management and presented at many national and international higher ed conferences.
We partner with the best, to provide the best information.
Advanced Student Engagement CRM
Element451 is the next generation AI student engagement platform helping institutions create meaningful, personalized, and engaging interactions with students. Fueled by intelligent automation and deep data insights, teams are free to focus on what matters most — building real connections with students.
learn moreTune in for the do’s, don’ts, and dynamics of the complex and challenging social media ecosystem. Jenny Li Fowler analyzes the successes and failures of those in the higher education social space — what went right, what went wrong, and what are the lessons learned — with actionable steps and takeaways for your team.
.jpg)
